Overview
About the Role You will be the founding Head of Product Marketing, shaping how the company explains its AI and legal technology to customers. You will partner with GTM leadership, product, engineering, and sales to translate complex technology into clear value, while setting direction and coordinating external agencies to execute. What You'll Do Develop positioning and messaging that simplify soph
Full job description
About the Role You will be the founding Head of Product Marketing, shaping how the company explains its AI and legal technology to customers. You will partner with GTM leadership, product, engineering, and sales to translate complex technology into clear value, while setting direction and coordinating external agencies to execute. What You'll Do Develop positioning and messaging that simplify sophisticated capabilities into differentiated customer value. Own the editorial calendar and set the strategic agenda for communications. Define product launch narratives from problem statements to audience and proof points. Write and edit all voice assets across web, product pages, emails, blogs, social, scripts, decks, and sales materials. Collaborate with executives to convert their thinking into compelling content and media appearances. Engage with customers, Sales, and Success to capture real buying language to inform marketing. Direct video and content strategy and be comfortable presenting on camera. Create sales enablement materials that explain products at multiple depths for different conversations. Monitor competitors and the AI market to inform positioning. Partner with performanc
How to apply: https://himalayas.app/companies/clera/jobs/head-of-product-marketing-senior
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