Overview
Marketing Executive at Caliberly — Dubai, United Arab Emirates. Job Title - Marketing Executive About the Role We are looking for a creative and performance-driven Marketing Executive to support brand positioning, lead generation, and digital engagement initiatives within the outsourcing and workforce solutions sector. The role focuses on executing marketing campaigns, enhancing online presence, and supporting business growth objectives. Key Responsibilities Marketing Campaign Execution Plan and execute marketing campaigns across digital and offline channels. Support lead generation initiatives aligned with sales objectives.
Full job description
Job Title - Marketing Executive
About the Role We are looking for a creative and performance-driven Marketing Executive to support brand positioning, lead generation, and digital engagement initiatives within the outsourcing and workforce solutions sector. The role focuses on executing marketing campaigns, enhancing online presence, and supporting business growth objectives.
Key Responsibilities
Marketing Campaign Execution Plan and execute marketing campaigns across digital and offline channels. Support lead generation initiatives aligned with sales objectives. Coordinate promotional activities, events, and corporate communications. Assist in launching new service offerings and market expansions. Digital Marketing & Content Management Manage social media platforms and digital engagement strategies. Create and publish marketing content including posts, blogs, newsletters, and case studies. Support website updates and ensure content alignment with brand messaging. Monitor SEO, paid ads, and online marketing performance metrics. Branding & Communication Ensure consistent brand identity across all marketing materials. Develop brochures, presentations, and marketing collateral. Coordinate with internal teams to gather content and success stories. Support public relations and corporate communication initiatives. Market Research & Analysis Conduct competitor analysis and industry research. Track campaign performance and prepare marketing reports. Analyze customer insights and engagement trends. Provide recommendations to improve campaign effectiveness. Collaboration & Reporting Work closely with sales teams to align marketing and revenue strategies. Support CRM campaigns and email marketing initiatives. Maintain marketing budgets and track ROI. Provide regular updates to management on campaign performance.
Qualifications & Experience Bachelors degree in Marketing, Business Administration, or related field. 2–5 years of experience in marketing, preferably in B2B or service industries. Experience in outsourcing, staffing, or HR services is an advantage.
Key Skills & Competencies Strong digital marketing knowledge Content creation and copywriting skills Social media and campaign management expertise Analytical mindset with data interpretation ability Creativity and attention to detail Strong communication and coordination skills
What We Offer Competitive salary and performance-based incentives Opportunity to work in a dynamic and growing industry Exposure to regional and international markets Collaborative and professional work environment
Apply now!
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