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Performance Marketing Analyst

Campaign Management & Optimization Monitor and optimize campaigns on a daily basis (not organic, no Google or Meta Ads) Identify issues and improve performance continuously Set up and manage tracking, attribution, and campaign str...

Job Full source details
Flatrock Careers Varna Source published Feb 2, 2022 Verified 1 minute ago
✓ 92% verification score · Source: Flatrock Careers · Always confirm final requirements on the original source.
Complete source information imported The available role or programme description, requirements, benefits and source facts were imported from the public official endpoint and formatted for reading.
EmploymentPermanent · Full Time
DepartmentBPO

Overview

Campaign Management & Optimization Monitor and optimize campaigns on a daily basis (not organic, no Google or Meta Ads) Identify issues and improve performance continuously Set up and manage tracking, attribution, and campaign structure Work with pixels, tracking logic, and platform settings Run A/B tests and performance experiments Data Analysis & Insights Analyze campaign and user acquisition data to identify trends and opportunities Build and maintain reports and dashboards (Excel / Google Sheets) Turn data into actionable insights for growth and optimization Support decisions on scaling and performance improvement AI & Automation Use AI tools to improve analysis, reporting, and workflows Build simple automations to reduce manual work Continuously look for smarter and faster ways of working Client Communication Explain performance results in a clear and simple way Share insights and a

Full job description

Main Responsibilities

Campaign Management & Optimization

  • Monitor and optimize campaigns on a daily basis (not organic, no Google or Meta Ads)
  • Identify issues and improve performance continuously
  • Set up and manage tracking, attribution, and campaign structure
  • Work with pixels, tracking logic, and platform settings
  • Run A/B tests and performance experiments

Data Analysis & Insights

  • Analyze campaign and user acquisition data to identify trends and opportunities
  • Build and maintain reports and dashboards (Excel / Google Sheets)
  • Turn data into actionable insights for growth and optimization
  • Support decisions on scaling and performance improvement

AI & Automation

  • Use AI tools to improve analysis, reporting, and workflows
  • Build simple automations to reduce manual work
  • Continuously look for smarter and faster ways of working

Client Communication

  • Explain performance results in a clear and simple way
  • Share insights and actionable recommendations
  • Build trust through transparency and consistency
  • Align with clients on goals, KPIs, and expectations

Qualifications And Requirements

  • Strong analytical and data-driven mindset (must-have)
  • Comfortable working with tools, data, and technical setups
  • Experience in performance marketing / user acquisition is a plus
  • Interest in or experience with AI tools
  • Very good English skills (written & spoken)
  • Proactive, independent, and results-oriented mindset
  • Strong problem-solving and prioritization skills
  • Ability to manage multiple campaigns/accounts
  • Attention to detail and ownership of results

Requirements & qualifications

  • Strong analytical and data-driven mindset (must-have)
  • Comfortable working with tools, data, and technical setups
  • Experience in performance marketing / user acquisition is a plus
  • Interest in or experience with AI tools
  • Very good English skills (written & spoken)
  • Proactive, independent, and results-oriented mindset
  • Strong problem-solving and prioritization skills
  • Ability to manage multiple campaigns/accounts
  • Attention to detail and ownership of results

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Verification notes

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