Overview
Develop and maintain a partner planning framework and marketing calendar for Essential Device Retailers (EDR) and distribution partners, aligned with product campaigns and seasonal priorities. Build full-funnel, omnichannel marketing plans with EDR and distribution partners to drive sell-through and maximise ROI across short, medium and long-term horizons. Execute partner-specific campaigns with EDR and distribution partners using global creative assets, with a strong emphasis on digital, mobile-first and social commerce. Enhance in-store and online conversion across EDR storefronts and distributor-led channels through connected experiences, shop-in-shop programmes and compelling retail demo platforms. Foster retail seller advocacy across EDR and distribution partner teams through training, evangelism and community engagement initiatives. Ensure brand consistency and visibility through o
Full job description
Full Job Description
Develop and maintain a partner planning framework and marketing calendar for Essential Device Retailers (EDR) and distribution partners, aligned with product campaigns and seasonal priorities. Build full-funnel, omnichannel marketing plans with EDR and distribution partners to drive sell-through and maximise ROI across short, medium and long-term horizons. Execute partner-specific campaigns with EDR and distribution partners using global creative assets, with a strong emphasis on digital, mobile-first and social commerce. Enhance in-store and online conversion across EDR storefronts and distributor-led channels through connected experiences, shop-in-shop programmes and compelling retail demo platforms. Foster retail seller advocacy across EDR and distribution partner teams through training, evangelism and community engagement initiatives. Ensure brand consistency and visibility through optimised search, discoverability and collaboration with content creators and agencies. Track and analyse campaign performance, secure partner reporting and generate actionable insights to support continuous improvement and business milestones. Currently completed/ pursuing a Bachelor's or Master's degree in Business, Marketing, Communications, Public Relations or related field (if still studying must have at least one quarter/semester of school remaining following the completion of the internship) Fluent in English Legally Authorised to work in Turkey Experience in digital marketing, growth marketing, retail, channel marketing, marketing, retail sales, Consumer Technology Products and Services marketing experience is preferred MBA degree Understand the digital and physical buying journey (omni channel) Understanding of cross-discipline marketing programs
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