Platforms Go-To-Market Director

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a Platforms Go-To-Market Director based in the United States. The Platforms Go-To-Market Director will lead the commercialization, market expansion, and revenue growth of an innovative portfolio of enterprise technology solutions across North America. Reporting to senior regional and global business leaders, this role will translate global business priorities into actionable go-to-market strategies that drive measurable commercial results. The successful candidate will connect market intelligence, customer needs, product capabilities, and sales execution to accelerate adoption and deliver lasting client value. Working across sales, product management, marketing, presales, and delivery teams, the Director will oversee complex enterprise opportunities and strengthen executive-level client relationships. This leadership position also involves developing scalable commercialization frameworks, identifying emerging market opportunities, and guiding a team toward ambitious growth objectives. The role offers the opportunity to influence business strategy within a global, matrixed technology environment, with remote flexibility and regular collaboration across regional and international teams.

Develop and lead the annual go-to-market strategy and operating plan for the enterprise technology portfolio across North America, translating global priorities into actionable regional initiatives. Define target markets, priority accounts, sales tactics, performance indicators, and stakeholder responsibilities to support sustainable revenue growth and profitability. Establish repeatable go-to-market frameworks for launching, positioning, selling, and scaling technology products and digital solutions. Align regional sales teams, industry leaders, and client executives around strategic opportunities, ensuring consistent execution and accountability. Conduct regular business reviews covering sales pipelines, revenue forecasts, commercial performance, emerging risks, and strategic priorities. Lead complex enterprise sales opportunities from initial identification and qualification through discovery, proposal development, commercial negotiations, contract closure, and account expansion. Build and maintain a qualified sales pipeline aligned with revenue, profitability, and broader business objectives. Conduct executive-level client discovery sessions to understand business priorities, operational challenges, workflows, and desired outcomes. Position technology solutions around measurable business benefits, including cost optimization, operational efficiency, business growth, and competitive differentiation. Coordinate product demonstrations and oversee the development of technical and commercial proposals in collaboration with product, presales, and other relevant teams. Build trusted relationships with senior client stakeholders, manage commercial negotiations, and identify opportunities to strengthen customer satisfaction, retention, and account growth. Develop and execute commercialization and launch strategies for new and existing products, managing activities across positioning, messaging, internal enablement, launch coordination, and customer adoption. Translate customer feedback, competitive intelligence, and market trends into product requirements, market positioning, and recommendations for product roadmaps. Identify emerging technologies, unmet customer needs, competitive gaps, and new market opportunities to expand the portfolio's reach and commercial potential. Coordinate with regional and global sales, marketing, product, development, presales, delivery, partner, and alliance teams to support effective execution. Maintain continuity throughout the client lifecycle, from initial engagement and contracting through implementation, delivery, and expansion. Help ensure solutions meet client expectations and contractual commitments while supporting revenue targets, delivery quality, and profitability objectives. Support appropriate governance of client, partner, and alliance agreements. Lead, coach, and develop a team of managers and individual contributors, establishing measurable objectives and regularly reviewing individual and team performance. Foster a culture of accountability, collaboration, innovation, professional development, and customer-focused execution. Requirements: Bachelor's degree in Business, Marketing, Technology, Engineering, or a related field is required. A master's degree in Business, Marketing, or a related discipline is preferred. At least seven years of progressively responsible experience in technology consulting, enterprise software, digital solutions, product marketing, sales, or a related field. A minimum of three years of experience in software product presales, product sales, or go-to-market execution. Demonstrated success developing and leading go-to-market strategies, product commercialization initiatives, or market-entry plans. Proven experience managing complex enterprise sales opportunities from identification and qualification through proposal development, negotiation, and closure. Experience translating customer insights and market intelligence into product requirements, compelling positioning, and actionable commercialization plans. Strong cross-functional experience working with product management, marketing, development, sales, presales, and delivery teams. Previous people management experience, including leading managers and/or individual contributors, setting objectives, coaching team members, and managing performance. Experience operating within a large, global, or highly matrixed organization, with the ability to coordinate stakeholders across functions, regions, and cultures. Strong understanding of go-to-market strategy, market planning, product commercialization, portfolio management, and enterprise sales processes. Excellent commercial judgment, strategic thinking, and business acumen, with the ability to identify growth opportunities and translate strategy into measurable outcomes. Strong executive communication, presentation, negotiation, and relationship-building skills, including the ability to engage effectively with senior decision-makers. Ability to translate complex technical concepts into clear business value propositions that resonate with enterprise clients. Strong analytical capabilities, including the ability to evaluate market trends, sales performance, pipeline data, competitive positioning, and business forecasts. Excellent organizational and project management skills, with the ability to manage competing priorities and deliver results within tight timelines. A customer-focused, resourceful, and collaborative approach, with a commitment to quality, innovation, and continuous improvement. Ability to work independently and influence stakeholders without direct authority across multiple functions, geographies, and organizational levels. Additional experience considered an asset: Experience commercializing enterprise software, digital platforms, or technology-enabled services. Knowledge of the North American technology market, including experience in Mexico. Experience working for or partnering with leading software vendors. Familiarity with healthcare, insurance, retail, utilities, or other regulated industries. Knowledge of artificial intelligence, data management, automation, virtual assistants, collaboration platforms, or extended reality solutions. Relevant professional or technical certifications. Work environment and travel requirements: Ability to work remotely from the United States, with a preference for candidates based in the Dallas–Fort Worth area. Availability to travel to the Dallas office at least twice per month. Willingness to undertake additional domestic and occasional international travel according to client, business, and team requirements. Benefits: Competitive compensation: Target compensation range of USD $160,000 to $296,000, depending on location, relevant experience, technical skills, and qualifications. Performance-based incentives: Potential eligibility for additional incentive compensation based on individual and/or company performance. Remote work flexibility: Remote working arrangements, with regular office visits and business travel as required. Comprehensive healthcare: Medical, dental, and vision insurance with an employer contribution. Health and financial planning accounts: Access to flexible spending accounts (FSA) or health savings accounts (HSA), depending on eligibility. Retirement savings: Participation in a 401(k) program with an employer match. Insurance protection: Life and accidental death and dismemberment (AD&D) insurance, along with short-term and long-term disability coverage. Paid time off: Paid leave to support personal needs, rest, and work-life balance. Employee assistance: Access to employee assistance resources and support programs. Additional benefits: Other voluntary benefits and legally required coverage, depending on eligibility and location. Career development: Opportunities to strengthen leadership, commercial strategy, and technology expertise within a global organization. International collaboration: Work with regional and global teams to commercialize innovative enterprise solutions and develop strategic client relationships. Leadership impact: Influence market expansion, product adoption, business growth, and the development of a high-performing team. Inclusive workplace: Join a diverse and collaborative environment committed to equal opportunity and a workplace free from discrimination and harassment.