Overview
About the Role This is a full-time, hands-on role owning the social media presence and visual content output for an AI-native immigration law firm. Sitting within the marketing function and reporting to the Head of Marketing, you will transform expert-driven legal content into premium, editorial-quality social content that educates and grows an engaged audience across multiple platforms. What You'll Do Own day-to-day management, publishing, and community engagement across LinkedIn, Instagram, X, and additional channels as the brand grows. Build and maintain a content calendar balancing timely immigration news with evergreen educational content. Design high-quality graphics, carousels, and repeatable visual templates from material produced by the legal writing team. Uphold and evolve brand guidelines so every published asset looks and feels consistent and premium. Appear on camera and fil
Full job description
Full Job Description
About the Role
This is a full-time, hands-on role owning the social media presence and visual content output for an AI-native immigration law firm. Sitting within the marketing function and reporting to the Head of Marketing, you will transform expert-driven legal content into premium, editorial-quality social content that educates and grows an engaged audience across multiple platforms.
What You'll Do
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Own day-to-day management, publishing, and community engagement across LinkedIn, Instagram, X, and additional channels as the brand grows.
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Build and maintain a content calendar balancing timely immigration news with evergreen educational content.
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Design high-quality graphics, carousels, and repeatable visual templates from material produced by the legal writing team.
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Uphold and evolve brand guidelines so every published asset looks and feels consistent and premium.
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Appear on camera and film, direct, and edit polished short-form video (Reels, Shorts) with strong pacing, captions, and hooks.
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Track performance metrics and iterate on content strategy based on what the data shows.
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Attend industry and community events on behalf of the brand and support community engagement initiatives.
What We're Looking For
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2 to 7 years of social media, content, or growth marketing experience, ideally at an early-stage startup.
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A strong, demonstrable design eye with a portfolio showing premium, editorial-quality social graphics and video work across multiple professional projects.
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Confidence and polish on camera, with proven ability to present and explain complex topics clearly in short-form video.
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Expert-level proficiency in at least one design tool such as Figma, Adobe Illustrator, After Effects, or similar.
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Solid video editing skills including platform-native techniques, transitions, and caption workflows.
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Strong written communication skills and the judgment to translate dense, regulated-topic content into clear and engaging posts.
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Experience marketing trust-heavy or compliance-sensitive services (legal tech, fintech, healthcare, or similar) is a plus.
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Working knowledge of basic HTML and CSS is a plus.
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Personal connection to immigration or international communities is a plus.
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Ability to work from the San Francisco office at least three days per week; exceptional fully remote candidates may be considered.
Compensation & Benefits
Salary range: $80,000 to $100,000 USD annually. Visa sponsorship is not available for this role.
Location
Based in San Francisco, California. Strong preference for in-person work at least three days per week; exceptional remote candidates within the United States may be considered.
Tips for this job
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Verification notes
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